National Chengchi University

College of Commerce

Summer Program

Welcome Message from Professor Dr. Hong-Yi Chen, Associate Dean for International Affairs

Welcome to National Chengchi University (NCCU) in Taiwan!

At the College of Commerce at NCCU (NCCUC), we believe that meaningful business education should connect academic learning with real-world experience and global perspectives. Our Global Immersion in Asia (GIA) Summer Program is designed with this goal in mind, offering students an opportunity to explore business in Asia while experiencing Taiwan’s unique economic, cultural, and social environment.

Dedicated to developing future business leaders, the GIA Summer Program combines classroom learning with practical exposure through lectures, company visits, cultural experiences, and interaction with students from diverse backgrounds. The program encourages participants to broaden their perspectives, deepen their understanding of Asian business, and build meaningful connections across cultures.

Centered on the theme Taiwan Insights, the program invites students to explore how Taiwan has developed into an important player in the global economy. Despite its relatively small size, Taiwan has built remarkable strengths in technology, manufacturing, innovation, entrepreneurship, and international trade. Its economic achievements are closely connected with its strong education system, vibrant culture, and dynamic business environment.

As a business school with longstanding international engagement and recognition through AACSB, EQUIS, PIM, and other global networks, NCCUC remains committed to excellence in business education and internationalization. We strive to cultivate future leaders with global perspectives, innovative thinking, technological awareness, and a strong sense of social responsibility.

We hope the GIA Summer Program will offer you not only valuable academic and business insights, but also meaningful friendships, cultural discoveries, and a memorable experience in Taiwan.

We look forward to welcoming you to NCCUC.

Introduction to the Summer Program

Welcome to the Global Immersion Program in Asia – Taiwan Insights at National Chengchi University (NCCU), Taiwan. This intensive program is designed for members of PIM, AAPBS, and all partner schools, offering an enriching opportunity to explore Taiwanese business dynamics and cultural innovation. Through a multi-disciplinary curriculum and guided by esteemed faculty and industry experts, participants will gain valuable insights into the economic landscape, innovation, and leadership practices that define Taiwan’s place in the global market.

 

The program blends academic coursework with practical applications, enabling participants to engage in various business fields such as leadership, entrepreneurship, innovation, and international business strategies. Additionally, cultural experiences and company visits will allow participants to connect classroom knowledge with real-world applications in Taiwan’s business and cultural settings.

Program Features

  • Immersive Learning Experience
  • Focus on Taiwanese Business Dynamics
  • Multi-Disciplinary Curriculum
  • Distinguished Faculty and Industry Collaboration
  • Assessment and Practical Application

NCCU Campus Virtual Tour

Contact Information

Ms. Sue Lan

Program Coordinator

Tel: +886 -2-2939-3091 ext. 65406

Email: slan@g.nccu.edu.tw

Room 607, Yi Xian Building

No. 64, Sec. 2, Zhinan Rd., Wenshan Dist., Taipei, Taiwan 116 (Google Map)